On october 17, at Crosby Hotel in New York, Creative Ideas and its american partners Italians in Film and JMP Verdant Communication cooperated in the presentation of John Turturro's film "Passione". Many celebrities attended this super exclusive event. Among others the Awarded Frances McDormand, the Cohen brothers, as well as many Academy members and international journalists. Also the Ciampa brothers, promoters of international events in New York were there.
Sponsors of the night were Olga Sorokina, art director of Czar's French maison IRFE Paris, and film partner pasta Garofalo.